Oh how we do like to dress our windows!
Superficial
Surface
Pretty
All trying to draw people in.
All performing but not producing.
There’s very little substance out there.
I contacted a fabulous coach of mine yesterday, asking him what he charged for his first clients, how much he has made through coaching, discussed a bit of strategy. Most uplifting.
Really, all business is conversation, one to one, one to many. A combination of both is fabulous.
I don’t believe in soulless distinctions.
Are you a teacher or a student? Well, obviously, you are both.
Are you a consumer of a producer? Well, clearly, you are both.
People will ask questions not looking for answers and solutions but for validation or engagement. But not real engagement, again, superficial, non-committal. There are accounts on social media with hundreds of thousands of followers but the owners aren’t making a bean and likewise with small accounts making a killing.
Most of what you see online is politics and propaganda. Don’t be fooled by it and, for goodness sake, don’t care.
What do you have to offer? Figure that out first.
Who do you want to work with? Have a good idea of that.
Put out your message in your own words – that way you’ll stand out.
Then, my dear friend, be patient AND consistent and watch the rewards flow in.