THE KEY’S IN THE CONSISTENCY!

I know, I know – the weight of it all!

So massive, so impenetrable!

All the work that we need to do!

You’ve got to calm down.

Years and years ago, I watched a lot of Tim Ferriss (Four Hour Workweek fame and now famous for his podcast that has all the usual suspects on it). One phrase I heard him say somewhere (sorry, can’t remember which video it was)…….

“Slow down to speed up.”

You’re not actually racing against anybody (though I’ll be honest, I often feel quite competitive). 

Everyone’s different. 

Everyone has a slightly different strategy.

The key is figuring out how you can turn up everyday saying…..

“I GET to do this.” rather than “I HAVE to do this.”

My latest strategy (and it’s working) is to constantly acknowledge what an enormous privilege it is to build a business from the ground. I mean really! In our culture, we venture the businessman because he is responsible for producing huge amounts of wealth and freedom. I’m a Capitalist through and through.

And in my replies to tweets, I constantly say this…….

MAKE IT AS FUN AS YOU CAN.

It’s why I can’t stand the “video games are for losers” crowd and the “don’t watch Netflix” mob. 

If you want to listen to music whilst you work, do it.

If lighting candles and burning incense works for you, do it.

Low light, bright light, do it.

Remember it’s your business and you’re the boss.

The ‘lists’ people telling you what to do and what not to do are simply looking for approval – they just want people to agree with them and 99% of the time, they’re parroting what they’ve heard from someone else.

Like what you like because you’re in this game for a long time.